Studi kasus “Karyawan sebagai duta besar: strategi public relations dalam konteks HR”


Strategi komunikasi di Railtrack menjadi fokus setelah perusahaan ini diprivatisasi pada tahun 1997. Di perlukan revisi-revisi yang utama untuk memastikan keberhasilan perubahan jangka panjang dan jangka pendek oleh manajemen dan karyawan pada setiap tingkat.

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Strategi komunikasi menunjukkan signifikasi dari public relations dalam proses perubahan
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Studi kasus “Karyawan sebagai duta besar: strategi public relations dalam konteks HR”

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